King Edward cigarettes are still one of the most popular tobacco brands today. King Edward cigarettes dominate their niche, representing a long-awaited balance between high quality and affordability. The company has set itself the goal of preserving the culture of elegant and contemplative smoking, which is losing its place in the new society.
How did it start? The company was founded in 1918 – yes, this is a brand with a long and honorable history. King Edward cigarettes quickly became one of the most successful manufacturers on the market, displacing older but less powerful brands. Today, it belongs to Swisher International, which rightfully occupies second place on the list of the most profitable companies of this decade. Unlike elite brands that rely on a rather small group of customers who prefer to collect cigarettes rather than smoke them, this company takes a more egalitarian approach. A cigarette is for smoking. It is designed to help you relax and enjoy yourself after a long and nervous day at work. King Edward cigarettes undoubtedly do this job excellently.
The story behind the name. Of course, this brand is named after a prominent historical figure. But is there more to it than just a respectable title? This story deserves a special mention. Many avid smokers consider King Edward VII their patron saint. His mother, Queen Victoria, hated the smell of tobacco. It even banned it for a while, which led to great resentment among its citizens. The young Prince of Wales, on the other hand, loved smoking so much that he considered it a matter of national importance. One of his first royal decrees in 1901 was devoted to this delicate subject. “Gentlemen, you may smoke” – with these words His Highness restored the natural rights of all smokers in the United Kingdom. No wonder such a striking quote earned him an admirable place in history!
King Edward cigarettes of this brand usually have a mild taste. They are made from low-aged deposit tobaccos originating from four countries. The company strives for careful control of all stages of the manufacturing process, which means that all cigarettes have the characteristic rich taste and soft draught.