
Marlboro Cigarettes in the Context of Cigarettes: A Closer Look at the Popular Brand in Australia
As a smoker in Australia, I have tried various brands of cigarettes. However, one brand that has always stood out to me is Marlboro Cigarettes. These cigarettes have been around for decades and have gained a huge following, not just in Australia but across the world. In this article, I will delve deeper into the world of Marlboro Cigarettes and provide you with insights about the brand, its history and popularity, and why it continues to be a top choice for smokers in Australia.
History of Marlboro Cigarettes
Marlboro Cigarettes were first introduced in 1924 by the American company, Philip Morris International. The brand was initially targeted towards women, with the packaging featuring a red band at the end, meant to hide lipstick stains. However, in the 1950s, the brand underwent a major rebranding and targeted men with the iconic cowboy image and the slogan, “Come to where the flavor is. Come to Marlboro Country.”
The popularity of Marlboro Cigarettes skyrocketed after this rebranding, making it one of the best-selling cigarette brands in the world. In the 1960s, Marlboro Cigarettes were introduced to the Australian market, where they quickly gained a loyal following and have maintained their popularity ever since.
What Makes Marlboro Cigarettes Stand Out?
There are several reasons why Marlboro Cigarettes have become a top choice for smokers in Australia. One is its consistent quality. No matter where you purchase Marlboro Cigarettes, you can always expect the same great taste and quality. This is because the cigarettes are made with a blend of carefully selected tobacco leaves, providing a smooth and satisfying smoking experience.
Another factor that sets Marlboro Cigarettes apart is their branding and marketing. The iconic cowboy image and “Marlboro Country” slogan have become synonymous with the brand and have played a significant role in building its image and appeal among smokers. The brand has also collaborated with various artists and sponsored events, further cementing its cool and edgy image.
Furthermore, Marlboro Cigarettes are known for their strong and bold flavors, making them a popular choice among seasoned smokers. The brand offers a wide range of options, including the popular Marlboro Reds with their robust flavor, Marlboro Golds with a milder taste, and Marlboro Menthol for those who enjoy a refreshing smoking experience.
Impact of Marlboro Cigarettes on Australian Society
The popularity of Marlboro Cigarettes in Australia has not gone unnoticed. The brand has had a significant impact on the Australian society, both positive and negative.
On the positive side, Marlboro Cigarettes have contributed to the economy of Australia by providing employment opportunities in the tobacco industry. The brand is also heavily taxed, providing a source of revenue for the government.
However, the negative impact of Marlboro Cigarettes cannot be ignored. The brand, along with other cigarette brands, has been linked to the high prevalence of smoking in Australia. According to the Australian Bureau of Statistics, in 2017-2018, 13.8% of Australians aged 18 and above were daily smokers, and smoking-related illnesses are estimated to cost the country $137 billion each year.
In recent years, the Australian government has implemented strict regulations on tobacco advertising and packaging, including mandatory graphic health warnings on cigarette packs. This has had an impact on the branding and marketing of cigarettes, including Marlboro Cigarettes, which have had to adapt to these changes to stay in the market.
Buying Marlboro Cigarettes in Australia
If you are a fan of Marlboro Cigarettes or looking to try them out, you may be wondering about the availability and cost of the brand in Australia. While there are many retailers in Australia that sell Marlboro Cigarettes, the brand is often more expensive compared to local brands due to higher taxes and import costs.
However, you can still find affordable Marlboro Cigarettes in Australia by purchasing them from reputable online retailers. One such retailer is Cigaroo, which offers a wide range of Marlboro products at competitive prices. You can easily purchase your favorite Marlboro Cigarettes from the comfort of your own home and have them delivered to your doorstep.
In Conclusion
In conclusion, Marlboro Cigarettes have become a top choice for smokers in Australia due to their consistent quality, branding and marketing, and a wide range of strong and bold flavors. However, as with any cigarette brand, it is important to be mindful of the potential negative impacts on one’s health and the society. Ultimately, it is up to each individual to make informed decisions about smoking and its consequences.
So, whether you are a longtime Marlboro smoker or looking to try them out, I hope this article has provided you with valuable insights into this popular brand in the context of cigarettes in Australia. Remember to always smoke responsibly and prioritize your health above all else.