Vogue cigarettes brand is the standard of ladies’ cigarettes, firmly associated with elegance, refinement, tenderness and lightness. Vogue Premium Cigarettes first appeared on the market in 1932. Since then, having traveled a long way, they are still very beloved by beautiful ladies and have become a fashionable accessory of modern elegant women of fashion.
Vogue cigarettes were initially positioned as ladies’ cigarettes. It is this feature that determines the flavor of long thin cigarettes, the design of the pack and the strategy of promotion on the market. Since its inception, Vogue immediately won the hearts of all women who have long dreamed of standing out from the male weight of smokers.
In 1987, Vogue Superslims Menthol and Vogue Superslims appeared. In 1999, British American Tobacco merged with Rothmans International and Vogue became a BAT portfolio. From this moment, Vogue cigarettes had activated the market. British American Tobacco launched the well-known “Seasons” advertising campaign, in which Vogue cigarettes were advertised exclusively as feminine, and in addition to advertising a certain superiority of a woman over a man was proclaimed, which attracted many women smokers.
Vogue cigarettes brand with one of its appearance has already spawned a new concept for the release of cigarettes and it would seem that this is all over, and from Vogue there would be nothing new to expect. But in 2005, British American Tobacco Company once again surprised the world by releasing Aroma Vogue cigarettes, which are now practically a separate line of Vogue cigarettes. In the process of manufacturing these cigarettes, various flavors are added to the tobacco, which radically changes the smell, the aroma of smoke, making the cigarette more pleasant. For these cigarettes was also invented a new format and design of the pack with a picture of the flowing silk.